Leading the Startup UX from 0 to 100 Days
Monday, March 16
9:30AM - 10:30AM
110 E 2nd St
Imagine you've left a prominent post as Principal Designer of a corporate UX team to become Director of UX for a 20-person startup with an unfinished product, scant customer base, and team of data scientists eager to showcase brilliance. That's my story and I'd like to share how I drove the creation of the core UX strategy to build a platform for design excellence in the startup. We'll look at the steps taken from Day One in terms of: Developing rapport with key leaders (Sales, Marketing, Engineering), Defining a set of pillars, Proposing a strategic framework, and Evangelizing design principles. In addition certain methods were applied including UX Audit, Customer Development, and Pixel Pushing. What worked, and what didn't in the first 30-60 day sprint? What's the trajectory for the next 100 days and beyond for a long-term company UX strategy? Learn more in this spirited, candid overview of one person's mission to "Deliver Beauty & Soul" to Big Data in a Lean, Agile startup context.
Uday Gajendar is currently Director of UX at CloudPhysics, a Big Data startup where he is bringing beauty and soul to data visualization. Formerly, Uday spent nearly 5 years as Principal Designer a...Show the rest
Uday Gajendar is currently Director of UX at CloudPhysics, a Big Data startup where he is bringing beauty and soul to data visualization. Formerly, Uday spent nearly 5 years as Principal Designer at Citrix, driving next-gen concepts and evangelizing the value of design thinking. Uday has 12+ years of versatile experience from the likes of Oracle, Adobe, Frog, and Cisco, encompassing enterprise to consumer, desktop to mobile. He also regularly writes for ACM Interactions and speaks internationally on design topics for SxSW, UX Australia, IxDA, Lean Startup, IA Summit and other venues. You can read Uday's design-related thoughts at his blog, www.ghostinthepixel.com.Hide the rest