The Science of Happy Design
Monday, March 16
12:30PM - 1:30PM
110 E 2nd St
So much of the news about technology tells us that the Internet makes us anxious, our smartphones take us out of the present moment, and social media ensnares us in a dopamine loop. If you look at what makes people happy, rarely is an app or a website in the mix. Happiness, it seems, is not a screen.
Yet, delight is something of a holy grail. Clever, shiny, a little self-referential and certain to win hearts and minds. Of course, the sad truth is that most online experiences are just OK, and most sites and apps don’t make people very happy.
So what does make people happy? And how much does it matter anyway? Based on data from a large-scale study, combining online studies, interviews, and social experiments, this session will look at happiness online and the implications for the user experience. Come away from the talk with guiding principles for practicing happiness first design.
Pamela is founder of Change Sciences, a user experience research and strategy firm for Fortune 500s, startups and other smart companies. She's got some credentials (MS in Information Science from t...Show the rest
Pamela is founder of Change Sciences, a user experience research and strategy firm for Fortune 500s, startups and other smart companies. She's got some credentials (MS in Information Science from the University of Michigan) and has worked with lots of big brands (Ally, Corcoran, Digitas, eMusic, IEEE, NBC Universal, McGarry Bowen, NYPL, Prudential, VEVO, Verizon, Wiley).
Plus, she has street cred. She’s logged thousands of hours in the field trying to better understand how people use technology and run hundreds of UX studies on almost every type of site or app you could imagine. When she’s not talking to strangers about their experiences online or sifting through messy data for patterns, she’s busy writing and speaking about how to create better user experiences using data of all shapes and sizes. Once in a while, she can also be found re-reading a Russian classic, stacking wood, or narrating the thoughts of her dog.Hide the rest