2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

Digital Shift: Tomorrow's Relationships and Ideals

Saturday, March 14
9:30AM - 10:30AM

JW Marriott
Salon 7
110 E 2nd St

Technology and the rapid pace of innovation is having a profound effect upon all of our lives. Take for instance the influence that digital spaces – from chat rooms and blogs through to social networks – have exerted upon our real world identities and our relationships with others.

Yet looking forward, we can only begin to anticipate what the arrival of some of the latest and greatest ‘game changing’ technologies may have upon who we are in the future. From the latest generation of wearables and the biometric revolution, through to Oculus Rift and the future of virtual reality, along with great excitement and possibility comes great tension and concern surrounding how our lives may transform.

This discussion will explore some of the transformations that may be in store for us in the next ten years as some of today’s most cutting edge innovations become seemingly more pervasive in our daily lives.


#sxsw #DigiShift


Daniel Bluzer-Fry

Sr Planner

The Lab Strategy

Daniel is a Senior Planner at The Lab - a research driven strategic consultancy that help brands through being at the forefront of emergent cultural trends. Prior to working at The Lab, Daniel rec...

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Kristy Richards


The Lab Strategy

Kristy is a Strategy Director at The Lab – a research driven strategic consultancy that helps brands through being at the forefront of emergent cultural trends.

Kristy has 12 years experience in s...

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