2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

Online Success Without Cat Videos or Crotch Hits

Tuesday, March 17
3:30PM - 4:30PM

Four Seasons
Ballroom AB
98 San Jacinto Blvd

The live-action team behind online juggernaut Rooster Teeth (Red Vs Blue, Achievement Hunter, RT Shorts, Social Disorder, A Simple Walk Into Mordor, & Immersion) teams up with one-man band YouTube star Zach Anner (Workout Wednesday, Have a Little Faith, Riding Shotgun) to discuss how making creative content for the Internet can be both profitable and fulfilling whether you're on your own or part of an established company. They'll talk through how they make videos that appeal to the masses but don't pander to them, and detail how to market your content and build your brand to a sustainable level. And finally, they'll discuss how to monetize a creative product without losing your soul... IE How to find success on YouTube without cat videos or hitting your friends in the crotch.


#sxsw #FutureofTV


Brandon Farmahini

Production Mgr

Rooster Teeth Productions

Chris Demarais

Content Producer

Rooster Teeth Productions

Zach Anner

Producer & Star

Zach Anner Productions


Music Badge, Film Badge, Interactive Badge, Gold Badge, Platinum Badge, Artist Wristband
Solo / Dual / Panel

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Music sponsor

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Interactive sponsor

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