2014 Schedule
Interactive: March 7–11  •  Film: March 7–15  •  Music: March 11–16

DIRECTV Socials: Sports Now and Next

#sxsw #sportsnownext


Sport is simple. It typically involves a single ball but sometimes just the athletes themselves. But sports is big business too and pushing the boundaries of experience with more and more technology and data. Is that a good thing? Maybe. But maybe it's dangerous too. This meetup is for people working within the digital, broadcast and in-stadium sports businesses to talk about what is making sense now in the world of sports and what might (or should) be next.

We will discuss questions including:
· Will innovation in digital and broadcast make attending the game truly obsolete?
· Are we overloading fans with statistics, second screens, and "games within the game" or does that just enrich the game?
· Will there be completely new sports that are "digital first" that our kids will play and watch?
· How can we make sure the beauty of sport remains real and true for fans and not just another video game?

Oh and you can't talk sports without having a beer so join us afterwards to trash talk each other's teams and continue the conversations over drinks!

Thanks to our sponsors

Miller Lite Monster Energy Esurance Chevrolet AT&T IFC Subway Austin Chronicle

Music sponsor

Sonic Bids

Interactive sponsors

Deloitte American Express Pennzoil