2014 Schedule
Interactive: March 7–11  •  Film: March 7–15  •  Music: March 11–16

Maximizing Royalties in the Digital Age

#sxsw #royaltiesxsw

With organizations like BMI, ASCAP, SESAC, SoundExchange and others fiercely tracking music royalties for artists, songwriters, producers and publishers, and online music distribution growing exponentially, royalties have become a highly desirable financial asset. Investors covet them for their consistency and insulation against traditional market dynamics. What are the tools available to royalty holders that can enable them to maximize, and potentially monetize, their royalty assets without getting burned?



Barry Massarsky


Massarsky Consulting

As the former Senior Economist of ASCAP and now the President of Massarsky Consulting Inc, Mr. Massarsky has pioneered the field of music copyright economics serving revenue-related interests within the U.S. music industry, facilitating strategic opportunities for advancing royalty income, and inspiring new license regimes. He has lectured extensively on music industry topics at educational institutions and industry seminars, is cited frequently in major news publications and industry journals, and is the author of "Operating Dynamics Behind ASCAP, BMI and SESAC, the Performing Rights Societies," which appeared in the Journal of Interactive Multimedia Association in conjunction with the John F. Kennedy School of Government, Harvard University. Mr. Massarsky received an MBA from Cornell University and a Bachelor of Arts (cum laude) from Boston University.

Bob Rice

CEO/Managing Partner

Tangent Capital Partners

Bob is the Alternative Investment Editor at Bloomberg Television, where he appears daily on “Money Moves with Deirdre Bolton.” His is also the best-selling author of "The Alternative Answer: The Nontraditional Investments That Drive the World’s Best-Performing Portfolios." Bob has been involved in Alternatives for 30 years and is an expert on music publishing and entertainment royalties as an asset class.. He serves on boards of investment management firms with over $2 billion under management. After starting his career at the U.S. Justice Department he joined premiere Wall Street law firm Milbank, Tweed, before entering the private equity world via Wexford Capital, where he launched a technology startup that became the publicly traded Viewpoint. In 2004 he founded merchant bank Tangent Capital, whose principals have raised and invested several billions of dollars for and in alternative funds and transactions. Bob appears regularly on dozens of major media outlets around the world.

Ramona Simmons


Global Eyes Entertainment

Prior to founding Global Eyes Entertainment in 1997, Ramona Simmons was the Director of International Artist Development at Arista/Nashville, one of the most successful country music labels in history, owned by Clive Davis. Simmons was responsible for the label's global growth, working with entertainment conglomerate BMG. At her 10-year-anniversary with Arista, she shared with label head and mentor, Tim DuBois, the desire to start her own company. DuBois fully supported Simmons' career advancement with the backing of the label and its roster that included Alan Jackson, Brooks & Dunn, Pam Tillis, BR549, and more. Simmons' 30 years in the entertainment industry include positions in business management at Gelfand, Rennert and Feldman, artist management for The Oak Ridge Boys, film and video production with Film House, and other label experience.


Sean Peace


Royalty Exchange

Sean Peace lives in Raleigh, N.C. and is a graduate of UNC-Chapel Hill. He is a visionary and tireless entrepreneur who has revolutionized the way music royalties can be maximized as a financial asset, benefitting artists, producers, and other royalty rights holders who may have a need for liquidity. Sean developed TRE after launching SongVest, a company that sold percentages of song royalties as memorabilia. In addition to being a passionate entrepreneur, Sean has a professional background as a corporate software marketing executive, having represented global software developer SAS in South America and other international markets. TRE was named by the Southland Conference in Nashville, Tenn., as one of the Top 20 start-ups in the South in 2013.

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