2014 Schedule
Interactive: March 7–11  •  Film: March 7–15  •  Music: March 11–16

Breaking Big with Sync, 2nd Screen & Smart Devices

Since the advent of broadcast commercials, artists and labels have made money by licensing music. With the widespread use of smart devices, there are more opportunities for licensing and a faster time frame. Examine how artists and labels can best maximize this behavior of second screen usage on smart devices to get discovered and paid.



Christopher Mollere

Film & TV Music Supervisor

Fusion Music Supervision

Music Supervisor Chris Mollere’s diverse interest in the world and music began quite early in life. Growing up in a military family, he traveled extensively while living in Europe and various stateside locations. At an early age he developed a unique appreciation and love for all styles of music. He especially credits his family’s love of music and his father’s extensive record collection as an early influence. His passion and love of music evolved even further as he began attending concerts and playing music himself. Chris attended and graduated from the University of Texas at Austin. In addition to receiving an excellent education in the areas of psychology, advertising and business, he also participated in countless music events throughout college. This has continued to this very day in his travels to find new artists constantly at festivals and concerts all around the globe. Currently Chris Mollere is a Film and TV Music Supervisor at his Los Angeles based company, Fusion Music Supervision. Chris has numerous credits as a music supervisor, including the ABC Family Television series’ KYLE XY, GREEK and 10 THINGS I HATE ABOUT YOU, as well as on the feature films THE BOX, I HOPE THEY SERVE BEER IN HELL, THE HAUNTING OF MOLLY HARTLEY and HELL BABY, to name a few. Chris is currently the music supervisor for the CW television series' THE VAMPIRE DIARIES and THE ORIGINALS, the ABC Family television series' PRETTY LITTLE LIARS and CHASING LIFE, in addition to the soon to be released feature film BAD WORDS which is the directorial debut by Jason Bateman, in which he also stars in and the feature film ALL IS BY MY SIDE which is the story of the early years of Jimi Hendrix's musical career that is written and directed by John Ridley and stars Andre Benjamin (Andre 3000).


Lori Feldman

EVP Brand Partnerships & Creative Synch Licensing

Warner Bros Records

I am a seasoned Music Business professional with over 20 years of experience.
My expertise is marketing music, creating extraordinary Brand Marketing opportunities using music, and the development of artist's careers, through music licensing and brand partnerships.
I am constantly excited by new and emerging technologies and how the Artists and the Brands, can utilize these, to get their music and their message to the fans, while at the same time, breaking ground, with new audiences and consumers.
When I am able to match a Brand Partner whose character and objectives are similar to the artist's, the results can be remarkable.


Thomas Benski


Pulse Films

Thomas Benski, CEO and Co-Founder of Pulse Films, is a BAFTA and Grammy nominated producer who has worked on over 60 music videos and commercials, 4 TV series', 3 feature films and a number of cutting edge interactive projects. Most recently Thomas produced the seminal 'Shut Up and Play the Hits' film about the breakup of LCD Soundsystem (official selection at Sundance 2012) and 'Who is Dayani Cristal?' featuring Gael Garcial Bernal (opened at Sundance 2013 and won the acclaimed 'Best Cinematography' Award; The film was also screened at New York Film Festival and San Sebestian this year). Thomas also produced the feature length documentary 'Look Back, Don’t Stare' about the return of Robbie Williams to Take That. The film was broadcast after X-Factor in the UK and attracted an audience of 8 million. Other credits include the Grammy-nominated and Grierson short-listed documentary 'No Distance Left To Run', the definitive history of the band Blur in 2010, and the Paramount feature 'Katy Perry: Part of Me' in 2012 which went on to become the 4th highest grossing music documentary of all time, taking in excess of $32,000,000 at the Box Office. He is responsible for the creative and strategic development of Pulse, working closely with the teams across Pulse's entire output.


Will Mills

Dir, Music & Content

Shazam Entertainment

Will Mills is Vice President Music & Content at Shazam, the world's leading media Engagement Company. Since taking up the post, Will has set up strategic partnerships the world’s leading music and digital companies, including global agreements with Warner Music Group, Sony Music, Beatport, Rovi, Saavn and many others. He has also led the expansion of Shazam’s music database from 1 million to over 30 million tracks, co-invented patented technologies used in the app. Will also delivered Shazam’s ticketing strategy and has led promotions with some of the world's biggest artists including Shazamable music videos >0.6bn views

Twitter: @will_mills_

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