2014 Schedule
Interactive: March 7–11  •  Film: March 7–15  •  Music: March 11–16

Mentor Session: Trey Shelton

#sxsw #MSTreyShelton

Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new media professional. Please visit this URL to sign up - http://mentor.sxsw.com/mentors/600


Trey Shelton


Music Interactive

Trey Shelton, Head of Sales at F#, runs the company’s global sales organization. He has more than 15 years of experience in the music industry, including artist management and digital music advertising.Trey joined F# through the acquisition of Music Interactive, the company he founded and operated as the CEO. While with Music Interactive, he solidified relationships with leaders in digital music, including Pandora, Vevo and Shazam, and launched hundreds of campaigns with leading national brands.

Prior to Music Interactive, he co-founded TSM Entertainment, a music management company, which held a roster of four solo artists and three producers who have worked with Madonna, Destiny's Child, Blur, No Doubt, and Mario. Trey began his musical career as a marketing rep for Sony Music Nashville and music coordinating for Miramax films. Trey graduated Vanderbilt University with a B.A. in Communications.

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