John Robert Reed is a PR and marketing consultant at Jones-Dilworth, Inc., a boutique consulting firm focused on bringing early-stage technologies to market. As a member of the founding team, Reed has worked on a wide cross-section of startups such as MY ASICS, Siri, Livefyre, Outbox, Aviate, Spanning, Austin City Limits, Roku, Cerego, and many more. He brings experience in naming and branding, messaging and positioning, media and analyst relations, fund raising, event planning, and growth strategy. Reed has also served as a product manager at Totem, the press page company, and held several marketing positions in music and technology, including stints with SXSW and the South Padre Music Festival. His experience building and marketing products lends him a unique perspective on what it takes to make startups succeed.