2014 Schedule
Interactive: March 7–11  •  Film: March 7–15  •  Music: March 11–16

Business Prototyping Bootcamp

Whether you are thinking of starting a business or already started one, imagine being able to prototype your business using the same tools used by world class startups and innovative 21st Century businesses.

During the workshop you will learn and apply 3 core exercises that will help you define your customers, identify your brand voice and prioritize what features your product should have. You will walk away with a workbook containing a clear roadmap and next steps for you to start your new business or improve your existing one.



Jose Caballer 

Chief Education Officer

The Skool

Jose is the co-founder of The Skool, an education company that aims to teach designers, developers & marketers how to collaborate, execute and thrive in the digital economy. He studied graphic design at Art Center College of Design. He has worked with diverse clients such as Al Gore, Jamie Oliver, Thomas Keller, Alice Waters and corporate client like Disney, Nike and Myspace.
Today he combines his 16 years of experience and his passion for teaching Web Design on his show This Week in Web Design. and in training thousands of students, freelancers, and professionals at TheSkoolRocks.com.

Thanks to our sponsors

Miller Lite Monster Energy Esurance Chevrolet AT&T IFC Subway Austin Chronicle

Music sponsor

Sonic Bids

Interactive sponsors

Deloitte American Express Pennzoil