2014 Schedule
Interactive: March 7–11  •  Film: March 7–15  •  Music: March 11–16

Finding Your WHY - Business Vision Workshop

#sxsw #rightbrain


ATTENTION: You must signup in advance to attend this workshop. You will need to have a valid SXSW badge, and an activated SXsocial account. To reserve your seat, please go here: https://sup.sxsw.com/schedule/IAP23343

“Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion.” - Jack Welch

“Vision without action is a dream. Action without vision is simply passing the time. Action with Vision is making a positive difference.” - Joel Barker

According to thought leaders like Simon Sinek, defining your 'WHY' is what separates successful, innovative companies from the status quo. This two and a half hour long workshop takes this theory and combines it with the psychology of creativity, giving participants the opportunity to create a foundation for their business by discovering their personal and professional 'manifesto' in pictures.

Most people either don’t have an understanding of the values and passions that drive their business or have a vague, maybe even boring, mission statement that doesn’t accurately communicate what they are about.

In this session, led by a licensed art therapist and success mindset coach, each individual will create a Vision Board: a poster-sized, multimedia representation of your ideas and plans for the future that becomes a tool for self-discovery and business branding.

This exercise is designed to have participants discover and crystallize, through the creative process, their business mission. Participants will also gain skill in visual thinking, understanding the neuroscience behind how it works, and develop new skills to assist them in being more productive in all aspects of their lives by tapping into 'right brain' thinking.

Each participant will:
*Learn the neuroscience behind visual thinking and its importance in setting and achieving goals
*Create a Business Vision Board: a collaged poster-sized projection of dreams and goals that is yours to keep as an intention driver toward the manifestation of your ideas into what you really want.
*Discover the passions and values that drive your business and begin to create a simple brand statement that communicates to your clients what you and your business are about.

- No prerequisites. This is a workshop designed for the self-employed, entrepreneurs, and business owners in any phase of their career. Geared toward the artistic and “non-artistic” alike, this workshop does not require any previous art experience. Participants should dress for comfort.

What to Bring:
- Please bring paper and pen for note taking.
- All materials for vision boarding will be provided, however feel free to bring your own magazines or photos.



Stephanie Staidle

Professional Consultant & Creativity Specialist

The Right Brain Entrepreneur

Stephanie Staidle is a recognized innovator in Corporate Cultural Art programs, a professional development consultant and a creativity expert whose mission is to transform the world of business from one that relies solely on logic, language, and numbers to one that values creativity, risk-taking, play and innovation. The Right Brain Entrepreneur is the result of the frustration with a society that encourages ‘playing it safe’ with all work and no play, suppressing our fullest, innate potential for success. Most of the education system does not set up the foundation for world changing entrepreneurs and happy companies.

With an extensive background in psychology (BA from Georgetown University) and the arts (SNSImages), Stephanie has over six years experience as a counselor, art therapist and personal development coach. She is a licensed creative art therapist in the state of New York (LCAT), and nationally board certified (ATR-BC). Prior to receiving her Masters in Art Therapy at New York University, she spent many years working for large corporations doing marketing and advertising for clients such as American Express and Clear Channel.

As the founder of The Right Brain Entrepreneur, she provides on-site workshops and tele-coaching to business professionals worldwide, educating them on the science behind achieving results in business by using ‘right brain thinking’, offering outside-the-box solutions to improve team building, problem-solving, and employee satisfaction.

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Music sponsor

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Interactive sponsors

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