2014 Schedule
Interactive: March 7–11  •  Film: March 7–15  •  Music: March 11–16

Hacking Medical Training through Innovation

#sxsw #HackMedEd


We are at the beginning of a historic era for innovation in health care delivery in the US due to the convergence of proliferation of mobile technology and changing health care delivery models toward value rather than volume-based care. Academic medical centers (AMCs) have the potential to be leaders in this era of delivery reform, but most have yet to display a commitment to delivery innovation on par with their commitment to basic research. This discrepancy is not due to lack of talent or innovative spirit in AMCs, but rather because of a paucity of training in designing and implementing end-user validated interventions and a lack of established pathways for career advancement in clinical innovation outside of research, among other barriers. The panel will explore how AMCs can become leaders in efficient, patient-centered, and commercially sustainable innovation by committing to disruptive changes in training the next generation of clinician-innovators.



Andrey Ostrovsky

Pediatrician, Startup CEO

Boston Childrens Hospital

Physician and social entrepreneur. Creating disruptive technology to better health for vulnerable populations. Specialize in applying lean methodology to discovering social and commercial value of innovations in healthcare.

Previously worked in health policy, global health, and clinical research.

Specialties: Customer and Product Development, Post-discharge care, Readmission reduction, Care coordination, Mobile technology, Geriatrics, Pediatrics, Lean startups, Agile Development, Public health informatics, Health system strengthening


James Merlino


Cleveland Clinic

James Merlino, MD, is the Chief Experience Officer of the Cleveland Clinic health system, and is a practicing staff colorectal surgeon in the Digestive Disease Institute. He is also the founder and current president of the Association for Patient Experience. As a member of the Clinic’s executive team, he leads initiatives to improve the patient experience across the Cleveland Clinic Health System. In addition to his work in patient experience, he also leads efforts to improve physician-patient communication, and referring physician relations.

Partnering with key members of the Clinic leadership team, he helps to improve communication with physicians and employees, and to drive employee engagement strategies. Along with the Clinic CEO, he is co-chairperson of the Cleveland Clinic Diversity Council, and also sits on the professional affairs committee. He is a recognized world leader in the emerging field of patient experience.


Jennifer Joe

CEO, Physician


How did physicians let healthcare get to this state? Because we weren't a part of the conversation.

Jennifer Joe, MD, finished her nephrology training at the Harvard-affiliated Massachusetts General Hospital and Brigham and Women's Hospital. She saw that Boston had all these brilliant minds, but no centralized place for physician entrepreneurs to communicate and collaborate. So she created MedTech Boston (www.medtechboston.com), where she has collaborated with MIT Hacking Medicine and The White House Innovation Fellows to help bring clinicians into the conversation of medical innovation.

With that same mission in mind, Dr. Joe is the Co-Founder and CEO of Medstro.com. Medstro is a new collaborative community where physicians and medical students can connect, find mentors, and find new traditional and non-traditional research and job opportunities.


Krishna Yeshwant

General Partner

Google Ventures

Dr. Krishna Yeshwant is a physician, programmer, and entrepreneur who has been working with Google Ventures since its inception. He first joined Google as part of the New Business Development team.

Prior to Google he helped start an electronic data interchange company that was acquired by Hewlett-Packard and a network security company that was acquired by Symantec. He also co-authored the business plan for Diagnostics For All, which won both the Harvard Business School and MIT $100k business plan competitions.

Previously, Krishna published several book chapters and journal articles in the field of computer-guided surgery, completed research in tissue engineering, and developed and licensed multiple surgical devices. He has worked with the technology transfer offices of MIT, Harvard, and Massachusetts General Hospital.

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