2014 Schedule
Interactive: March 7–11  •  Film: March 7–15  •  Music: March 11–16

Digital Disruption - The Next Wave of Innovation

#sxsw #digdisrupt


If iPad Nation were a country, by the end of 2013 it would be the 7th largest in the world, on its way to being 5th by mid-year 2014. From Kickstarter to Mommy bloggers, never before have so many people had so many cheap and free tools to bring their ideas to the marketplace. And never before have so many people wanted to have a say -- big and small -- in the way we live our lives. This is digital disruption, not just a technology phenomenon, not just a business phenomenon, but an ongoing process for freeing people to think, act, and disrupt with greater effect than before. In this session, McQuivey, author of the acclaimed book Digital Disruption, will read selections from his book and share behind-the-scenes of his work with some of the largest companies in the world as they struggle to realize that they must exploit digital tools and platforms to disrupt or be disrupted.



James McQuivey

VP Principal Analyst

Forrester Research

James is a vice president and principal analyst at Forrester Research and the leading analyst tracking the development of digital disruption. As the author of the book, Digital Disruption, he develops consumer models to help companies understand the power of digital consumers and strategy models to help companies in every industry prepare to serve those newly empowered consumers.

James is in high demand as a speaker, keynoting and contributing to major events like CES, NAB, SXSW, and CeBIT as well as private client events around the world. He comments regularly in The New York Times and the Wall Street Journal and has contributed bylined columns for sites like Harvard Business Review, The Economist, and Forbes. He also appears frequently on news outlets like CNBC and NPR. James received his Ph.D. from Syracuse University's Newhouse School of Public Communications.

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