Cali Yost will appear at the South by Bookstore to sign copies of “TWEAK IT: Make What Matters to You Happen Every Day” following her panel session.

Called "one of the smartest" and "sophisticated thinkers" by The New York Times, Cali Williams Yost has been shaping the global dialogue on work+life flexibility for nearly two decades. Yost is the CEO and founder of Work+LIfe Fit, Inc., a research and consulting firm that develops and implements the broad-ranging organizational and personal flexibility strategies that have become a strategic imperative for global business success. Clients range from BDO Seidman, LLP and Quaker/Tropicana to the United Nations, Ernst & Young and the U.S. Navy. A former commercial banker and graduate of Columbia Business School, Yost is author of the critically acclaimed Work+Life: Finding the Fit That's Right for You, the first "work+life "fit" handbook for individuals. Since 2007, she has served as an expert blogger for Fast Company magazine.