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The Anatomy of Amanda Fucking Palmer: An Inside Look

#sxsw #AmandaPalmer

Look at the inner workings of a multi-million dollar global recording, touring and merchandise business that is 100% artist controlled. Amanda Palmer raised a record-breaking $1,192,793 on Kickstarter from 24,883 fans -- an average of nearly $50 per person -- to fund her album "Theatre is Evil" last May. A few months later, pre-sale tickets for her worldwide tour sold out for every city in hours, and her album debuted on the Billboard Top 10. Learn how her team managed the album release campaign. From the wild successes to hair-pulling deadlines to the inevitable mistakes, Palmer and her management and business partners will speak frankly on what it takes to run such a ground-breaking business at this level.


MODERATOR Amanda Palmer Artist

Nicole St Jean Director of Artist Relations Topspin

Nicole is Director of Artist Relations at Topspin. Topspin is a direct-to-fan marketing and commerce platform that counts Paul McCartney, Arcade Fire, Beastie Boys, Amanda Palmer, Interpol, Lady Gaga, Trent Reznor and over 30,000 more artists as clients. Nicole oversees the sales teams in LA, Nashville and London and helps artists work with Topspin's in-house agency, Creative Services, to develop innovative, deep direct-to-fan campaigns.

Over her 13 years in the music industry Nicole produced merchandise and box sets, went on tour to coordinate VIP ticketing and fan experiences, conducted brand integrations, ran fan clubs, produced interactive campaigns and digital strategy and managed marketing teams.

Martin Goldschmidt MD Cooking Vinyl

Martin Goldschmidt – Chairman of the Cooking Vinyl Group.
Cooking Vinyl label is the leading worldwide artist partner. Current roster includes, The Prodigy, Billy Bragg, Madness, Groove Armada & Marilyn Manson, Amanda Palmer,City and Colout, and the Virginmarys ( CV has representation in 45 countries.
Essential Music, which offers label management, sales and marketing across Europe. Clients include Faithless, Black Crowes, Eno Byrne, Black Hole recordings, Astral Music, Duran Duran, UNKLE, Megaforce & Traffic Entertainment
Cooking Vinyl Publishing’s writers include Roll Deep, Kathleen Williams, Get Cape Wear Cape Fly and 65 Days of Static

Previously he has founded an online distribution company, a management company and a booking agency.

Kendel Ratley Dir, Mktg & Outreach Kickstarter

Kendel Ratley is Kickstarter's Director of Marketing and Outreach. She focuses on establishing and maintaining relationships with creative communities everywhere. Kendel has spent a decade marketing NYC music and tech start-ups. She previously served as Marketing Director of (Le) Poisson Rouge, a multimedia arts space in Greenwich Village, overseeing promotion and publicity for hundreds of creative events annually. She has toured with bands and consulted live event and digital music launches. Kendel graduated from New School University. She lives in Brooklyn, NY.

Vickie Starr Owner Girlie Action Media & Marketing

Founded in 1994, Girlie Action is a vertically integrated media, marketing and management company representing some of the most innovative and popular artists working today. Services include PR (old and new media), radio promo, digitally marketing, along with general project and "label" management. We also provide full artist management services to a select roster of management clients.

Eric Sussman Girlie Action Media & Marketing