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Mobile Saturday: Seamless Customer Experiences

#sxsw #mobilesaturday

Iap15953

Satisfy the connected consumer's multi-screen way of life: Create a seamless customer experience across the device spectrum:
Today's consumers are constantly connected, moving from smartphone, to computer, to TV, to tablet, back to smartphone. They may be moving from device to device but their intentions don't change. And regardless of which device they use or how they move across the device spectrum, they expect you to deliver a consistent, seamless experience. Find out how you can connect the screens to reveal the right picture every time a customer engages your brand.

Sponsored by Urban Airship.

Presenters

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Jeremy Black Director, Retail Xtreme Labs

In his role as Director of Business Development at Xtreme Labs, Jeremy helps retail and CPG brands build solutions for their multi-channel environments. He has over six years of experience finding the right solutions for traditional retailers to deploy and manage B2C and B2E applications, and working with pure play retailers to adapt their "web" businesses to changes in consumer shopping habits.

Jeremy's responsibilities include the sale of enterprise IT solutions (mobile/multi-channel architecture) to large brick and mortar retailers, working with retail executives to develop engagement strategies with consulting and product groups, and working with pure play retailers to build partnerships with other service providers in the retail space. His specialities include Mobile Strategy, Mobile in Multi-Channel Retailing, mCommerce, and Pure Play Retail.

Some of Jeremy's clients include Karmaloop, Thomson Reuters, Weight Watchers, Groupon, NBA, Mountain Equipment Co-op, and MSN.

Jeremy holds a BA in Economics and Political Science from York University.

Kevin Murphy Sr Dir of Business Intelligence & CRM Beyond the Rack

RJ Taylor Vice President, Mobile Products ExactTarget

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Verity Crush Senior Manager, Global CRM Innovation Hotels.com