Date TBA

Advance RSVP is available to Primary Entry badge types only. Walk-ups may be accepted on a first come, first served basis.

Mentor Sessions offer 15 minutes of one-on-one interaction with industry leaders and professionals from a variety of fields spanning interactive, film, and music.

Meeting with this mentor is highly recommended if you're interested in streaming & programming, media/journalism, live events, production (recording/mixing/mastering), and distribution.

As an Executive Producer with WGN Radio Chicago and a National Music Journalist, Michael has interviewed hundreds of musicians, artists, producers and influencers in the music/entertainment industry. 2016 Peter Lisagor award winner for consumer journalism. Michael also led the WGN Radio initiative alongside a strong WGN Radio team as the coordinator and executive producer for WGN Plus (the podcasting division of WGN Radio) where he works to maintain social media platforms as well as editing and producing content for WGNPlus.com.

You can see Michael’s full bio on his speaker page.

Registrants who sign up online must check-in 30 minutes before their mentor time slot to guarantee their spot. Limited on-site sign up is also available for a small number of Mentor Sessions spots and will begin 30 minutes before the first time slot of each session.





Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Michael Heidemann
Primary Access
Music Badge
Platinum Badge
Artist Wristband