photo of David Polinchock

David Polinchock

Dir
Experiential Advertising

For 20+ years, I have explored emerging technologies that can help brands tell better stories. I have also helped brands align their online and offline experiences into Oneline™ experiences, to create a better business, drive revenue and differentiate in a world that's too similar. I help brands understand how to better connect with their audience and that today what you do is far more important then what you say.

Over the past 20+ years, I have:

* Helped generate $10 million+ in revenue for AT&T AdWorks by designing and running an innovative and engaging media lab experience
* While at the Brand Experience Lab, launched the first AudienceGames program, NewsBreaker Live, with SS+K and msnbc.com, which won a Gold Pencil. A 2nd AudienceGames with Volvo in the UK, which was called "one of the best marketing ideas in the world" by Brandweek magazine. Also brought AudienceGames to theaters across Poland for Orange.
* I've been a key note speaker on emerging technology and brand experiences around the world.
* And I started my career as a parade performer at Walt Disney World.

In those many years, I've covered a lot of ground, but one thing has remained consistent: I've looked for innovative ways to create compelling, authentic and relevant brand experiences.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring David Polinchock
Events featuring David Polinchock