presented by: Leafly

Mainstream But Muted: How to Market Legal Cannabis

Mar 14, 2017 | 2:00pm – 3:00pm
Mainstream But Muted: How to Market Legal Cannabis

Speakers

Berrin Noorata

Marley Natural

Meg Owen

Leafly

Kayla Cook

Privateer Holdings

Adrian Farquharson

MARY Magazine

Due to the burgeoning cannabis industry's legal regulations, marketing to new audiences can be a challenge.

Join this session to learn how cannabis companies can navigate around advertising restrictions and leverage the power of influencers, celebrities, and strategic partnerships to reach new audiences and grow brand awareness and affinity.

This session will help you understand how to identify high-profile industry contacts and create a measurable program around these connections to drive more sales, buzz, and larger growth.

Primary Access: Film Badge, Music Badge, Artist Wristband, Interactive Badge, Platinum Badge
Format: Panel
Event Type: Sessions
Level: Advanced