How to Win the Hearts & Wallets of Young Donors Meet Up

Mar 12, 2017 | 11:00am – 12:00pm

Speakers

Olivia Hayden

Whole Planet Foundation

Stephen Garten

Charity Charge

Nonprofits raise over $240 Billion every year from individuals. The status quo has been reliant on donations made by end of year through check or through annual fundraising galas. These fundraising solicitations and appeals cater to an older, more mature donor base. These donors are dying. So how do nonprofits and social impact companies alike align their fundraising objectives and business models to cater to the mindset of a younger generation? They must change their approach to appeal to the millennial donor who despises the very idea of writing a check and is not impressed with attending an annual black tie gala. Come join our meet up and learn how many non-profits have adapted and raised billions.

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Primary Access: Music Badge, Film Badge, Interactive Badge, Platinum Badge
Format: Meet up
Event Type: Sessions
Level: Intermediate