Augmenting Reality, For Real

Mar 14, 2017 | 12:30pm – 1:30pm


Bruno Ribeiro

Moment Factory

Sakchin Bessette

Moment Factory

Moment Factory shares the dream of getting digital media off screens and out into the real-world. But we believe in a different approach, and we're making it real with our Lumina night walk experiences. Join our session as we chart a path into new formats of "augmented" entertainment—disruptive formats that have drawn hundreds of thousands of people together, out of their isolating screens, and back into the world.

Primary Access: Music Badge, Film Badge, Interactive Badge, Platinum Badge, Artist Wristband
Format: Dual
Event Type: Sessions
Level: Advanced