One of the major goals in releasing music these days is securing a coveted sync. Landing a sync can be a challenge, but once you do, what's next? Promotional planning and data analysis around a sync placement are crucial to making the most of the opportunity. In this panel, we'll discuss successful strategies for a range of budgets and lay out best practices to capitalize on a sync. Featuring indie industry veterans, you’ll learn how to set yourself up to maximize exposure, avoid easy mistakes and focus on elements to increase sales as a direct result of your sync.