One Fan at a Time? Maximizing Fan Engagement

Mar 17, 2017 | 3:30pm – 4:30pm


Joe Cuello


Benji Rogers

Dotblockchain Music/Pledgemusic

Rachael Yamagata

Rachael Yamagata

Chandler Coyle

Berklee Online

Today’s fans still have money, and they actually do want to spend it! Fan engagement in an on-demand streaming era requires analysis of new options are out there and the desires and behavior of today’s fans, from casual to superfan. We’ll explore how to tap into the fans’ desire to spend more time and money so nothing is left on the table.

Primary Access: Platinum Badge, Music Badge, Artist Wristband
Secondary Access: Film Badge, Interactive Badge
Format: Panel
Event Type: Sessions
Level: Advanced