Autonomous Sensory Meridian Response video, made to elicit tingling and feelings of well-being. Social eating channels, where people who love to watch other people eat, gather by the millions. And a blog that’s nothing more than a woman pressing her face into different kinds of bread. The ways we connect with people are changing all the time. And this time, it’s in a big, weird way. Let’s uncover the appeal of what, on the surface, seems entirely unappealing. And, that clients are starting to embrace. We'll see examples. We'll hear the conclusions of a gifted psychologist. And then for dessert, we'll launch a new one of our own. All against a backdrop of a man. Eating chicken. For an hour.