The Norman Lear Center at the USC Annenberg School for Communication and Journalism
Canadian Broadcasting Corporation
The prevailing wisdom for managing toxic online comments is don’t feed the trolls. But avoiding the problem doesn’t solve it. More so, it misses the opportunity to gain from the greatest affordance of the Internet: the ability to collaborate and learn from each other. How do we tap the collective intelligence of online communities working together but avoid the toxic minefield of trolling and hate speech that has become synonymous with online comments? Calling on the wisdom and war stories of an interdisciplinary panel of game designers, media researchers and journalists, we explore design solutions and engagement strategies for reimagining the role of the commenter as a meaningful contributor.