Ward Bullard is Vice President of Product Management at SAP, with a focus on User Experience and Design for Sports and Entertainment partners. He is also an instructor at Stanford University’s Hasso Plattner Institute of Design, known as the d.school, teaching classes such as “Scaling Design Thinking Globally” and “Organizational Psychology of Design Thinking.”

Ward is the Chair of the Stanford Athletic Board, appointed by President John Hennessy to lead the Athletic Department’s advisory group. He is the Co-Chair of his Stanford Class of 2000 Reunion Campaign. He serves on the Innovation Committee for the San Francisco Bay Area Super Bowl 50, and is an advisor to the Positive Coaching Alliance, Sports Lab, TeamSnap and the Aspen Institute’s Project Play initiative.