Presented by: Umbel
How Data Is Impacting the Rise of Music Festivals
Friday, March 11
2:00PM - 3:00PM
Austin City Limits Live at the Moody Theater
310 Willie Nelson Blvd
From Bonnaroo and ACL to Coachella and SXSW, music festivals have gone mainstream, and they’re making hundreds of millions of dollars every year. This unprecedented growth has had a significant impact on musicians, fans and the economies of local communities. Hundreds of new multi-day music festivals have cropped up in the last year alone. Millennials shell out big money for unique, curated music experiences, and corporate sponsors are spending millions to reach them. Fan data, analytics and technology are driving decision-making at every level. Learn how the music festival industry is using data and technology to find and retain attendees, improve customer experiences and select bands.
Presenters
Creighton Burke
VP of Insights & Planning
AEG Live
Drew Burchfield
Founder
Aloompa
Drew co-founded Aloompa in February 2009 and is focussed on driving innovative mobile apps and software for music, food, conference and community events in the U.S. and abroad. Aloompa has created ...
Show the restJeff Cuellar
VP of Strategic Partnerships
AC Entertainment
Jeff Cuellar has been an integral part of the AC Entertainment team for 14+ years and currently serves as Vice President of Strategic Partnerships working out of AC’s Chicago office. In this role, ...
Show the restJoah Spearman
CEO
Localuer
Joah Spearman is co-founder and CEO of Localeur, a community where locals share their favorite places to help people experience local. In this role, Joah oversees business development, community ma...
Show the rest