IBM Watson has sparked intense curiosity around the extent computers can help us better ourselves. Since Watson debuted on Jeopardy! to huge success, it has been applied to help address a number of challenges facing society today. From helping oncologists with cancer diagnosis and treatment, enabling veterans to find the right information about post military life, to inspiring us at home find the right recipe for dinner. This session covers the potential for what can be achieved with these advances in technology, and how the work that is being done with cognitive computers like IBM Watson impacts all of us.