Imagine a virtual world where you the creator have complete control where the player literally enters the realm of your imagination and you have direct access to their emotions. Today’s VR headsets stand at intersection of movie-like immersion and the compelling interactive agency of games. VR is an empathy machine. Based on the panel’s year of VR development and research it's emotion that unlocks VR’s unprecedented levels of immersion and presence not nice looking 3D art. This panel is a deep dive into five new ways to create stronger emotions in VR. Most people assume that the language of cinema and traditional game tropes port well into VR. However, nothing could be further than the truth.