Making Distributed Content Work in News
Companies like Snapchat, Facebook, and Apple are now asking the media to forgo their old websites and publish directly to their platforms. Snapchat Discover, Facebook Instant articles, and Apple News all offer the chance to reach a growing mobile audience on wildly popular platforms.
What are the tradeoffs for publishers in hosting their work on other people's property? What's the potential audience look like? Can big media companies be successful on platforms that favors the raw aesthetics of user-generated content?
A panel of journalists from companies including NowThis and First Look Media will discuss the opportunities and challenges of distributed content.
Presenters
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Ashley Codianni
Global Dir of Social Publishing
CNN
Ashley Codianni is CNN’s Director of Social Publishing where she leads a global social team publishing content across CNN’s domestic and international social platforms. She has experience creating ...
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Justin Ellis
Sr Editor
ESPN the Magazine
Justin Ellis is a senior editor at ESPN The Magazine. He was previously a writer at the Nieman Journalism Lab, where he covered innovation and the future of media.
Justin is an award-winning jou...
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P Kim Bui
Deputy Managing Editor
reported.ly
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Versha Sharma
Managing Editor
NowThis Media