Abigail heads up the Strategic Planning team for the ZOO, Google's creative think tank for agencies and brands. She works closely with the advertising and marketing communities to help amplify their strategic and creative efforts in the digital space. While at Google, she has also launched a thought leadership series on human beings deep, emotional relationships with the digital space: Humanizing Digital.

Prior Google, Abigail was Executive Vice President, Strategy Director at Publicis New York, where she directed strategic planning efforts for major new business pitches and provided thought leadership to key global clients. Before that, she spent 11 years at DDB NY. There, she co-directed the strategic planning department and directed strategic efforts for a range of clients.

Jessica is the Director of Content Strategy at Zoe Media Group, the digital media division of Rachel Zoe, Inc.. She leads growth, optimization, and social strategy across editorial and video, and is fascinated by the conversations and underlying emotions that lead to virality on the Internet. Prior to ZMG, Jessica led the content strategy team at Refinery29 where she partnered with editorial to drive triple-digit traffic growth over the last three years and spearheaded the creation of the Refinery29 Intelligence blog. Jessica comes from the startup world and has a degree in psychology from Northwestern University.