2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

Disrupt the Diet: Lean Startup for Weight Loss

Friday, March 11
12:30PM - 1:30PM

JW Marriott
Room 203-204
110 E 2nd St

We have embraced new weight loss technology such as calorie-counting apps and wearable devices, but have we really innovated our weight loss philosophy? The popular Eric Reis book “Lean Startup” serves as inspiration for a new sustainable approach to weight loss and maintenance. Created for the particularly chaotic world of technological start-ups, the Lean Startup process encourages entrepreneurs to make new mistakes as often as possible and most importantly to learn from them. Instead of following a static business plan in a dynamic world, entrepreneurs are encouraged to experiment often, measure success, and change often if needed. What if we adopted this same philosophy for our weight loss?

Hashtags: #sxsw

Presenters

Joy Banner at SXSW

Joy Banner

Asst Professor, Mktg

Banner Communications





Details

Access
Interactive Badge, Gold Badge, Platinum Badge
Event Type
Sessions
Level
Intermediate
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