Years ago you were the only gym on the block. Today, there are multiple gyms within a five block radius. Are we in the midst of a red ocean? Or are opportunities abundant with the right mindset, creativity, and technology? What does the future hold in the functional fitness space and how do you intend to be a part of it? Join Jeremy Thiel, who will celebrate his tenth year as a gym owner, at SXSW 2016 to meet up, discuss ideas, and hang out!