2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

It's Adblockageddon! How to Survive and Prosper

Sunday, March 13
12:30PM - 1:30PM

Hilton Austin Downtown
Salon G
500 E 4th St

Pp56546

Adblockageddon is coming and the world of digital advertising will never be the same again. Make sure you’re ready to survive and prosper. Ad blocking software is already a standard for many and the release of iOS 9 later this year is set to make an ad-free browser experience easily accessible for all. For many in the advertising sector this will mean hitting the panic button, but for the savvy it presents a huge opportunity. Help is at hand. This session will explore how you can make the most of the latest developments in targeting, ad tech and content to make the most of this new dawn. You’ll learn how to win back the eyeballs and emotions of the ad block generation.

Hashtags: #sxsw #adblocking

Presenters

James Schad at SXSW

James Schad

Innovation Dir

Vizeum UK's Innovation Director James Schad runs the company's Spark programme. This initiative helps solve brands' business problems by bringing them together with UK tech start-ups. In his 10 yea...

Show the rest

Details

Access
Interactive Badge, Gold Badge, Platinum Badge
Event Type
Sessions
Level
Intermediate
Thanks to our sponsors
Esurance Logo Mazda Logo Monster Energy Logo CapitalOne logo Bud Light logo McDonald's logo Austin Chronicle Logo
Music sponsor
Sonic Bids Logo Pandora Logo Marriott Rewards Logo
Interactive sponsor
Deloitte Digital Logo Ten-X Logo United Airlines Logo Samsung Logo