California saw a record-breaking drought in 2014, but the headlines were more far reaching than the state of California alone. Water scarcity is a critical global issue today and for years to come. It’s not an insolvable crisis, and today’s companies can play a major role in turning the crisis around. Join Levi Strauss & Co.’s VP of Global Product Innovation, Paul Dillinger, as this session explores how the original jeans creator uses constraints to achieve sustainable and scalable innovations to improve their iconic products. The conversation will also explore the human side of sustainability by looking at social innovations in how Levi’s® jeans are made around the world.

This event is part of the Social Good Hub Program, learn more at http://sxsw.com/sxgood.

Located in the Social Good Hub Theater