2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

El Nuevo Latino: Fusing Cultures and Values

Sunday, March 15
12:30PM - 1:30PM

Four Seasons
Ballroom CD
98 San Jacinto Blvd

Iap43686

Hispanic Millennials are shaping and helping to forge a new mainstream. Unlike any other generation and ethnic group, ambicultural Hispanic Millennials are living in an age of transculturation where they are redefining American and Hispanic culture. The result is the El Nuevo Latino identity with new values, shared passions and new expressions. ENL are breaking stereotypes and are reinventing what it means to be Latino. They are proactively seeking new passions and new ways to connect to traditional passions. Sports, tech, music and food are the passion points at the center of shaping ENL transcultural world view. This panel will examine El Nuevo Latino and how these key passions help ENL express themselves, connect with family and peers, and nurture personal and cultural growth. We will strive to how El Nuevo Latino is reshaping mainstream America.

Hashtags

#sxsw #SXsports

Presenters

Aldo Kafie

Group Dir

Octagon Access

Galina Espinoza

GM

Major League Soccer Digital Properties

Gonzalo Perez

Owner, Principal

Motivo Insights

Jenina Nunez

Mgr of External Communications

McDonald's Corporation

Details

Access
Film Badge, Interactive Badge, Gold Badge, Platinum Badge
Type
Solo / Dual / Panel
Theme
Sports
Level
Intermediate

Thanks to our sponsors

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Music sponsor

Sonic Bids

Interactive sponsor

Phillips logo