2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

How Technology Colonized Fashion Week

Saturday, March 14
3:30PM - 4:30PM

JW Marriott
Room 206
110 E 2nd St

Not so long ago, Fashion Week was an industry-only affair open only to a select group of top-tier editors and buyers. Technology changed all of that. Today, every fashion week from New York to New Delhi has a truly global audience, with participants and attendees providing a 360-degree view of all the stylish fun—including a host of new wearable tech accessories parading down the runways—for followers around the world. Consuming and participating in the fashion week experience via blogs, live-streaming, and social media has become the norm. We'll explore the ways technology has democratized fashion week, the profound effect this shift has had upon both the average person as well as the models, designers, bloggers, and editors at the center of the action, and the changes this tech frenzy has wrought upon the industry overall.

Hashtags

#sxsw #SXstyle

Presenters

Karlie Kloss at SXSW

Karlie Kloss

Model & Co-Founder

Karlie's Kookies

Karlie Kloss is an American model, 31-time Vogue cover girl and Karlie's Kookies co-Founder. Raised in St. Louis, Missouri, Karlie was discovered at a local charity fashion show at the age of 13. S...

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Sara Wilson at SXSW

Sara Wilson

Strategic Partnerships, Fashion & Lifestyle

Facebook/Instagram

Sara Wilson leads strategic partnerships in the fashion and lifestyle space for Facebook, working directly with public figures and brands to help leverage their presence on Facebook and Instagram i...

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Details

Access
Interactive Badge, Gold Badge, Platinum Badge
Type
Solo / Dual / Panel
Theme
Fashion and Wearable Tech
Level
Intermediate

Thanks to our sponsors

Miller Lite Esurance AT&T IFC Mazda USA Monster Energy McDonalds logo CapitalOne logo PepsiCo logo Austin Chronicle

Music sponsor

Sonic Bids

Interactive sponsor

Phillips logo