2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

How to Successfully Work with Brand Innovators

Monday, March 16
9:30AM - 10:30AM

Hilton Austin Downtown
Salon F
500 E 4th St

Startup and brand partnerships offer great opportunities to create meaningful outcomes for both sides. While tech companies are eager to work with global brands that bring game-changing budgets, scale and market expertise, they often don’t know how to find or attract such opportunities. When they do connect, how can startups navigate the consideration process to secure a formal, mutually beneficial deal?

Learn best practices from top leaders in corporate innovation, including how to: penetrate the corporate firewall and get on desired brands’ radars; prepare the optimal pitch and package offerings for corporates; anticipate the negotiation and legal process; set the relationship up for success from the beginning.

Pesented by KITE.

Hashtags

#sxsw #KITESXSW

Presenters

David Min

VP/Strategic Business Innovation

The Walt Disney Company

Gregarious Narain

CTO

Chute

John Ross

Dir of Customer Solutions, Digital Engagement

PepsiCo

Tarah Feinberg

CMO & Managing Dir, New York office

KITE Solutions Inc

Tarah has spent 15+ years in entertainment and marketing as a translator, creator and ambassador for emerging technologies. He launched new divisions and practice areas, like the Digital Studio at ...

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Details

Access
Interactive Badge, Gold Badge, Platinum Badge
Type
Solo / Dual / Panel
Theme
Startup Village and Business
Level
Advanced

Thanks to our sponsors

Miller Lite Esurance AT&T IFC Mazda USA Monster Energy McDonalds logo CapitalOne logo PepsiCo logo Austin Chronicle

Music sponsor

Sonic Bids

Interactive sponsor

Phillips logo