ATTENTION: This session requires advance signup to attend. For Online Schedule: Please utilize the RSVP link below the description to reserve your seat. For SXSW GO App: Use the RSVP 'Find a Timeslot' link. You must have a SXSW Interactive, Gold, or Platinum badge to attend, and, you must have an activated SXsocial account (social.sxsw.com) to reserve a seat. If you have any issues with signing up, please email support@sxsw.com. VERY IMPORTANT: Because of the limited space, we recommend you arrive at least 15 minutes prior to the published start time of this session. If you have not checked in at the room you RSVPed for at least five minutes prior to the session start time, you may lose your seat to an attendee in the waiting list line.
Stories have power. Through stories we find meaning, the relationship of causes and effects, an alignment of thought process with time and movement. Marketers tell stories through branding,...
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ATTENTION: This session requires advance signup to attend. For Online Schedule: Please utilize the RSVP link below the description to reserve your seat. For SXSW GO App: Use the RSVP 'Find a Timeslot' link. You must have a SXSW Interactive, Gold, or Platinum badge to attend, and, you must have an activated SXsocial account (social.sxsw.com) to reserve a seat. If you have any issues with signing up, please email support@sxsw.com. VERY IMPORTANT: Because of the limited space, we recommend you arrive at least 15 minutes prior to the published start time of this session. If you have not checked in at the room you RSVPed for at least five minutes prior to the session start time, you may lose your seat to an attendee in the waiting list line.
Stories have power. Through stories we find meaning, the relationship of causes and effects, an alignment of thought process with time and movement. Marketers tell stories through branding, educators tell stories through curriculum, politicians tell stories through campaigns, and entertainers tell stories through books, movies and games. Just as software has revolutionized all of these, it's also morphing to sculpt a greater narrative, and in doing so, it's becoming more compelling.
Digital culture mavens Jon Lebkowsky and Jeff Kramer will describe and discuss how machines impact narrative, in effect "telling stories." From games examples, such as the procedurally generated Dwarf Fortress, to political twitter puppet armies, and the stories our data trails tell those who watch us, we'll show how software's getting smarter, and how this impacts new ways of finding meaning. We'll also how it's relevant to you, what to do about it, and how to be savvy about your own digital narrative.
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