News brands face a crisis of credibility because of the rise of partisan media and old mediums like cable news saddled with a senior citizen audience. But beneath the creative destruction that has downsized so many bureaus there is good news about the news - the rapid growth of digital first news organizations. The Daily Beast's Editor-in-Chief John Avlon and Chief Digital Officer Mike Dyer will lead a panel conversation about the changing nature of news brands and best practices for connecting with a Gen X & Gen Y readership. It's an up close look at what's working, and what's not, as upstart news brands eclipse establishment organizations. Among the shifts: foreign news isn't foreign to the most diverse generation in US history and a majority readers are now getting their news on mobile devices. These changes have massive implications for content and consumption but other news brand qualities remain constant - the need for independence and integrity without ever being boring.