The Inspiring and Game-Changing Afro-Latina
Marketers and brands are finally taking notice of the Latina experience in the U.S. and are investing time and dollars in targeting to this power player. Unnoticed and even more diverse, the Afro-Latina has used the digital landscape to empower, educate and define her identity on her own terms. The versatility and appreciation of both Latino and African roots that Afro-Latinas embrace is now becoming a valuable trait in the workplace, in leading industries and most importantly as forward-thinking consumers and decision-makers. Discover the value, the mindset and the insights that bring you closer to understanding her.
Presenters
Omilani
Founder
LATINEGRAS
Lizette Williams
Multicultural Mktg Leader, NA
Kimberly-Clark Corporation
Paulina Artieda
Creative Dir
Mando Rayo & Collective/Mercury Mambo
With over 12 years of experience in the advertising industry, Paulina aims to solve client's problems with imagination and “aha” moments and in return delivers on strong concept direction, strategy...
Show the restRebecca Dailey-Wooley
Ent/Lifestyle Blogger
Boriqua Chicks
Rebecca is a brand strategist that has developed strategic communication plans, advertising campaigns, and grassroots events for numerous brands during her career. With over 10 years experience in ...
Show the rest