2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

iDiet, iDid-it! Losing Weight With Wearables

Saturday, March 14
11:00AM - 12:00PM

JW Marriott
Room 201-202
110 E 2nd St

The intersection of health and technology has received much attention due to the popularity of wearables like fitbit and dieting websites/apps such as myfitnesspal. But how do these high- tech tools work for the everyday person trying to lose weight and stay healthy? Based on my own personal journey, I describe how these technologies helped and sometimes hindered my 75 pound weight loss. Over the course of a year, I used fitbit, myfitnesspal, wifi scale, heart rate monitors, digital food scales, and various motivational apps to help me lose and maintain the weight loss. But it was not easy- I found that some tools created healthy sustainable habits, while some created almost unhealthy obsessions. Some products made the process easier, while others made dieting more complicated. In all the discussions about weight loss technology, it is important to have a real person's experience and perspective to help others best utilize these tools for their own health and fitness!

Hashtags

#sxsw #iwearables

Presenters

Joy Banner

Asst Prof, Mktg

Huston-Tillotson University

Joy M. Banner is an Assistant Professor of Marketing at Huston-Tillotson University. Although her primary research interests include social media marketing, and small business communications. She a...

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Details

Access
Interactive Badge, Gold Badge, Platinum Badge
Type
Solo / Dual / Panel
Theme
Health and Medtech
Level
Intermediate

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Music sponsor

Sonic Bids

Interactive sponsor

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