2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

Viva Album Art!

Wednesday, March 18
5:00PM - 6:00PM

Austin Convention Center
Room 11AB
Austin Convention Center

Pre-digital music fans recall sitting on their bedroom floors and sifting through liner notes, immersing themselves in new albums.

While music consumption has advanced so much, the concept of album artwork has been left behind. We explore music through excel sheet-type players with little square album covers.

Yet, the artwork still matters to artists. Several have released "visual albums" in attempt to revive those rich experiences.

We'll discuss how musicians can use digital media to express their stories, and invite their fans to emotionally connect with their music, using the best platforms and practices that the digital world has to offer.

Hashtags

#sxsw #VivaMusic

Presenters

MODERATOR

Naomi Zeichner

Editor-in-chief

The FADER

Nate Auerbach

Music Strategy & Outreach

Tumblr

Nate Auerbach is the Music Evangelist at Tumblr, where he works closely with the music community to help artists engage their audience and bring more exceptional content to the platform. Prior to T...

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Josh Berman

Label Mgr

Loma Vista Recordings

Sara Kremer

Sr Prod Designer

SoundCloud

Brian Schopfel

Partner

The Uprising Creative Inc

Details

Access
Music Badge, Platinum Badge, Artist Wristband
Type
Solo / Dual / Panel
Theme
Marketing
Level
Intermediate

Thanks to our sponsors

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Music sponsor

Sonic Bids

Interactive sponsor

Phillips logo