Publishing Innovation: Next Century Reading
Reading as we know it has not changed in more than 2,000 years. Book distribution has changed enormously, but the way we read has not evolved. At the same time new entertainment expectations have evolved that include Cable TV, YouTube, Social, Gaming, & Mobile. This has lead to a problem where both kids & adults reading rates are drastically decreasing.
So how does reading engage a new audience in this modern, multimedia & sensory world we live in today?
Reading is the only main-stream entertainment medium without synchronized sound - until now!
This panel will explore different ways to engage modern audiences around reading from adding synchronized movie-style soundtracks, sterilized writing, and near real time user feedback while writing.
Presenters
Ashleigh Gardner
Head of Writer & Publisher Partnerships
Wattpad
Jason Hovey
VP of Business Dev
Booktrack
Details
Access
Interactive Badge, Gold Badge, Platinum Badge
Type
Solo / Dual / Panel
Theme
Entertainment and Immersion
Level
Advanced
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