2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

Do Good. Feel Good: The Science of Altruistic Acts

Sunday, March 15
5:00PM - 6:00PM

Hilton Austin Downtown
Salon E
500 E 4th St

Did you know that helping others can actually be good for you? Groundbreaking research shows surprising evidence that there are tangible physical and mental benefits to performing acts of kindness, from lower blood pressure and reduced stress levels to relief of physical pain. How can brands, both non-profit and for-profit, leverage this compelling human insight to motivate people to do good for the world and ultimately help them lead longer, healthier and happier lives?

Hosted by Kathy Delaney, Global Chief Creative Officer of Saatchi & Saatchi Wellness, this conversation will delve deep into the science behind doing good and explore how promoting acts of kindness can create a healthier population and build successful brands.

Hashtags

#sxsw #Good4hlth

Presenters

Devon Eyer

Dir, Corporate Social Media

Johnson & Johnson

Devon Eyer joined the Johnson & Johnson corporate communication team in 2011 with responsibility for developing the strategy, programs and platforms that help Johnson & Johnson build relationships ...

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Kathy Delaney

Global Chief Creative Officer

Saatchi & Saatchi Wellness

Kathy Delaney began her advertising career after completing her education at the School of Visual Arts in New York City. She joined Saatchi & Saatchi Wellness, the leading marketing agency speciali...

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Michael Norton

Professor

Harvard Business School

Michael Norton is a Professor at the Harvard Business School and a member of the Harvard Behavioral Insights Group.

He is the co-author - with Elizabeth Dunn - of the book, Happy Money: The Scienc...

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Sebastian Buck

Co-Founder & Strategic Lead

Enso

Co-founded enso and leads strategy / former strategy consultant / started GOOD/Corps / developed strategy for Pepsi Refresh, Gates Foundation, Google, Starbucks, Disney / runs unurth.com / Young St...

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Details

Access
Interactive Badge, Gold Badge, Platinum Badge
Type
Solo / Dual / Panel
Theme
Startup Village and Business
Level
Advanced

Thanks to our sponsors

Miller Lite Esurance AT&T IFC Mazda USA Monster Energy McDonalds logo CapitalOne logo PepsiCo logo Austin Chronicle

Music sponsor

Sonic Bids

Interactive sponsor

Phillips logo