2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

Forget Screens: Immersive Content Lives Everywhere

Monday, March 16
11:00AM - 12:00PM

Austin Convention Center
Room 18ABCD
Austin Convention Center

Iap37300

The browser is getting lame, and so is your $9,000 86-inch curved 4K TV. Digital artists and creative coders are actively seeking new ways to engage audiences. Immersive, real-world content is the future, and it has arrived.

Innovations in visual design and technology now allow entire buildings to become multi-dimensional screens, or human movements to create dynamic larger-than-life art. Creatives can map data in real-time to affect a kinetic sculpture. Crowds can control giant video installations with their mobile devices. Experiences like these and others continue to blur the lines between physical and digital.

Our panelists will explain the data and software challenges, re-thinking the creative processes, and adhering to the real-world issues they face when creating these pieces. They will demonstrate how techniques such as projection mapping, sensors, robotics, data streams, engineering and fabrication have been used to craft some of the most memorable installations to date.

Hashtags

#sxsw #immersive

Presenters

Bill Galusha

Sr Technical Producer

Autofuss

Bill has a unique understanding of how to combine and create technologies. He's not a coder, but enables his teams to work easier, think differently, and continues to present first-of-its-kind inst...

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Chad Hutson

Exec Producer

Leviathan

Chad Hutson is the co-founder and president of conceptual design studio Leviathan, which creates narrative content and experiences for brands and entertainers worldwide.

Within the past 20 years...

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Details

Access
Film Badge, Interactive Badge, Gold Badge, Platinum Badge
Type
Solo / Dual / Panel
Theme
Entertainment and Immersion
Level
Intermediate

Thanks to our sponsors

Miller Lite Esurance AT&T IFC Mazda USA Monster Energy McDonalds logo CapitalOne logo PepsiCo logo Austin Chronicle

Music sponsor

Sonic Bids

Interactive sponsor

Phillips logo