2014 Schedule
Interactive: March 7–11  •  Film: March 7–15  •  Music: March 11–16

The Insights Evolution: Why Only Obsessing About Music Sales is Holding You Back

The days of counting CD sales to measure an artist’s success are long gone. The number of options that are available for people to listen to and engage with their favorite artists has skyrocketed in the past five years, bringing music consumption to an all time high. The landscape is continuously evolving and as a result, so must the definition of success. Sales, radio airplay and streaming activity are connected, and the industry can better utilize these relationships to measure success.

Presenters

MODERATOR

David Bakula

SVP Client Dev

Nielsen Entertainment

21058

Lisa Worden

APD/MD

KROQ





Julanne Schiffer

SVP Insights & Analytics

Nielsen Entertainment

Sachin Doshi

Spotify

64344

Bill Campbell

Barefoot Media Llc

Former SVP, Global Digital Business at Universal Music Group, and SVP, US Digital Business Development at Sony Music Entertainment, Bill Campbell has more than 25 years experience in digital, music and media. Founded in 2014, Barefoot Media assists companies with digital strategy, business modeling, licensing, negotiations, funding and opening up new channels of distribution.

Thanks to our sponsors

Miller Lite Monster Energy Esurance Chevrolet AT&T IFC Subway Austin Chronicle

Music sponsor

Sonic Bids

Interactive sponsors

Deloitte American Express Pennzoil