Reinventing Artist Management-New Power Brokers
There has been a dramatic change in the power and leverage in the music business away from the major labels primarily controlling an artist's career and towards the increasingly powerful manager. Top artist managers have built larger organizations with internal marketing, promotion and digital teams that rely much less on a label's resources. These new entrepreneurs are proof that there is a vibrant new economic model. And the way they are breaking and building their artist's careers are innovative and permanently changing the musical landscape.
Chairman/CEO, Global Media & Ent
Pollack Media Group
Jeff Pollack is Chairman/CEO of Global Media and Entertainment for Pollack Media Group. He is one of the music industry’s top prognosticators of musical trends, advising major artists, media and music firms, including MTV Networks. He also is one of the founders of the Big Bang Conference, a high level gathering of industry leaders focusing on the latest developments in the digital media and music space.
As a producer, Jeff has participated in some of the largest music events of the past decade including, Live 8, U2/Green Day’s performance to reopen the Superdome, Live Earth, 2002 Olympics, and many others.
Jeff has also worked on over 30 films as a consultant and music supervisor, the latest being the Academy Award winning Crazy Heart.
Michael McDonald has been involved in the music industry for over 15 years. After six years as the tour manager for Dave Matthews Band, he co-founded ATO records and his own artist management company, Mick Management. In 2008, he left ATO Records to focus exclusively on management. Mick Management represents John Mayer, Ray LaMontagne, Walk the Moon, Brett Dennen, Deer Tick, White Denim, The Walkmen, Kat Edmonson, Fort Lean, Real Estate, Sharon Van Etten, Passion Pit, St. Lucia, Lord Huron and Tokyo Police Club.
Red Light Management
Throughout his 20 years in the music business, Bruce Flohr has continuously evolved. After running the nationally recognized college radio station KCPR, Bruce joined RCA records as head of Alternative Promotion where he guided the careers of the Stone Roses, The Charlatans, Love and Rockets, and the Cowboy junkies to name a few. He then moved into a dual A&R/Marketing position at RCA and signed Dave Matthews Band, Foo Fighters, and several others. In 2002 he joined Dave Matthews Band and Coran Capshaw at Red Light Management and ATO records. Bruce serves as an A&R resource for both ATO and RLM clients, as well as handling management duties for artists such as OAR, Switchfoot, Parachute, Allen Stone and others. Bruce is also a founding partner in music media company, GreenLight, which he started with Capshaw. GreenLight works with brands such as AMEX, Gillette, and Hyundai to build exclusive music driven campaigns. Bruce’s previous speaking engagements include Red Bull, Under Armour , RCA records , Midem, SXSW, MuseExpo and the Grammy Foundation among others. Lastly, Bruce works closely with many new technology companies such as Group Me, Will Call, Ear Bits, and others to help them establish traction within the music space.