With several global retailers testifying before congress and the new guard from Silicon Valley taking the NSA to task, illusions around data security and privacy are collapsing, and consumers have a front row seat.

As technologists work to make data more secure, those of us responsible for protecting our companies’ brands have two tasks – instill and reinforce brand trust while preparing for the worst... a breach.

This panel discussion – featuring brand mavens from all industries – will focus on managing trust in a world of digital doubt . Experts will discuss how to proactively and transparently talk to customers around data security and privacy issues, how to handle communications if a breach does occur and, finally, how to gain back consumer’s trust if their data is compromised.