Transportation Meets Tech: Mobile & Big Data
With car2go..we are using visualization mapping software based on daily trip and member data to give us insight on how a city moves. With over 600,000 members worldwide using our service, it is very important to show cities how folks are using collaborative consumption and travel patterns without owning a car. We are the pioneer of "1-way" trips of carsharing, and using this data allows us to have conversations with local, state, and federal government about how innovative technology can change behaviors and REALLY REDUCE CONGESTION, and no joke brings...brings an environmental friendly aspect to the conversation. Using Visualization Mapping Software is a critical piece in changing people's minds. our North American Headquarters is in Austin, Texas. We are in 26 major cities and 7 countries Globally...making us the largest in the carsharing category.
Presenters
Paul DeLong
CMO
car2go
Live in Austin, Texas. Born in Cleveland, Ohio and graduated from Ohio University in 1996. Father of Maggie (6) and Sammy (8). Have worked for Daimler for 15 years and been with car2go ever since the start in North America. My expertise is in Behaviorial Change Marketing....and touching live's one soul at a time! My motto is "TELL ME I CAN'T DO IT....because I WILL."